Narratively Creative for  

The Opportunity:

GE was gearing up to launch a revolutionary new “ecomagination” engine and wanted to make its powerful and complex technology easy for the media and consumers to understand.

The Solution:

Narratively Creative worked directly with GE’s team at Edelman to come up with a concept for an animated video outlining the importance of the new technology in a fun, memorable and approachable way.

Our team of animators and illustrators then set to work—producing a script, storyboards and, ultimately, a final product that was distributed on YouTube and various other GE channels.

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